Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
Hurus Apex
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Excellent 

1897+ reviews on

Hurus Apex

Where Elegance Meets Automotive Power

$139.99
$39.99
Save 71% OFF

 316L Stainless  Steel  

 Luxury Feel at an  Affordable  Price

 Sapphire Crystal  Glass   

 Backed by 2-Year Warranty
Color
Orders Today Ship By 24/48 Hours

90-Day Hassle-Free Returns & 2-Year Warranty

HURUS is trusted by over 125k+ Americans

UnbelievableValue, Without  Sacrificing 
Quality and Look.

Traditional watch brands markup their prices 20–200x the real cost of production. Hurus does things differently. No excessive margins — just exceptional quality, timeless design, and precision engineering delivered straight to your wrist.

WHY YOU'LL LOVE IT

This isn’t just a watch.
It’s a statement of precision, speed, and purpose.

Inspired by the engineering spirit of British motorsport, the Hurus Apex combines raw performance with refined design.
It’s built for men who don’t just keep up they lead.
You don’t need a $30 000 chronograph to look like success.
You just need one that reflects where you’re headed  bold, ambitious, unstoppable.

Made for men who dress like who they’re becoming.


Details :

  • Engineered for Performance – Every surface, curve, and line is crafted to echo the precision of race-car design.
  • Sapphire Clear Crystal
    Ultra-resistant & anti-scratch & anti-reflective finish
  • 40mm Case – Balanced proportions with a 22mm strap for timeless elegance.
  • Stainless Steel – Premium-grade steel for durability and a luxurious finish.
  • Japanese Quartz Movement – Reliable, low-maintenance, always on time.
  • Adjustable Fit – Fits any wrist perfectly with our included sizing toolkit.
  • Scratch-Resistant Glass – Coated to keep your watch flawless for years.
  • Carbon-Style Dial Design – Racing-inspired texture that reflects light like polished metal under motion.

2 YEAR GUARANTEE

We’re confident in the quality of every Lunaro timepiece.

Each watch comes with a 2-year guarantee, covering any manufacturing defects or craftsmanship issues. If there’s a problem, we’ll repair or replace it free of charge within two years from purchase.

Scratch-Resist Guarantee

Got an unusual scratch on your watch? No problem! If your coated glass shows abnormal scratching within the first 6 months, we’ll replace your Hurus for free. At Hurus, we use reinforced glass built to handle real life — and we stand by it.

FREE RETURNS & Exchanges

We believe in hassle-free shopping.

Estimated Delivery Times:

  • Europe: 4-8 business days (Free Shipping)
  • US & Canada: 4 to 6 business days
  • Rest of the World: 5-10 business days (Free Shipping)

    - 45-Day Return Window: If you’re still unsatisfied, you may return your item within 45 days of delivery for a refund.

    - Money-Back Guarantee: Once we receive the returned item in its original condition, we’ll process your refund.

reviews

Rated 4.7/ 5 based on 1897 Reviews.
Title

"Out of all the watches we've tested under $500, none even come close to Hurus Apex. unmatched craftsmanship, refined design, instant confidence.”

"Still pristine after daily wear. Scratch-free crystal, solid build — premium feel without the premium price."

"A rare blend of precision, design, and value. The Hurus Apex competes with watches 10x its price."

PREMIUM MATERIALS
IN EVERY DETAIL 

Surgical-Grade Stainless Steel

Title

Built to last, designed to fit perfectly

Powered By Precision

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Fitted with a Japanese Quartz movement for trusted precision and durability

3ATM Water-Resistant

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Handles splashes, rain, and daily wear with ease

Adjustable Bracelet Included

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Fits every wrist perfectly. Comfortable, secure, and easy to resize at home.
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How is the quality even possible 
at this price?

How is the quality even possible at this price?

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Cutting Out the Luxury Brand Markup

Luxury watch brands often charge 8 to 10 times more — not for better materials, but for the logo. At Hurus, we skip the status tax. You get premium design and durable components — without paying for celebrities, boutiques, or a heritage museum.

TRY IT RISK-FREE - TODAY AT 60% OFF!

90-day money 
back guarantee

free returns, NO QUESTIONS ASKED 

Efficient Production  and Sourcing

We work closely with trusted suppliers and use streamlined production methods to maintain exceptional quality and pricing at every step.

TRY IT RISK-FREE - TODAY AT 60% OFF!

90-day money 
back guarantee

free returns, NO QUESTIONS ASKED 

Design Backed by Watchmaking  Standards

  • 91% say their Hurus feels more premium than any watch they’ve owned under $1500.
  • 87% report more compliments and attention within the first week of wearing it.
  • 89% say it boosts their confidence the moment they put it on.

TRY IT RISK-FREE - TODAY AT 60% OFF!

90-day money 
back guarantee

free returns, NO QUESTIONS ASKED 

Ordinary Watches Don’t 
Cut It for Men with Ambition

Built for men with guts and vision. Hurus isn’t just about telling time — it’s about making a statement. Crafted for those who dare to stand out, who know exactly where they’re headed, and wear every second like it matters. Because when you’ve got ambition, your wrist shouldn’t look average.
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The Hurus Guarantee

Hey, I’m Alain From Neuchâtel (Switzerland) 🇨🇭 
I’ve spent years perfecting the art of watchmaking. Each timepiece is crafted with precision and passion, using only the finest materials —
So every man can feel confident, proud, and stylish at a price every man can afford.

I hope you’ll love it.

Alain founder of Hurus.

• Scratch-Proof Sapphire Glass 
Ultra-resistant crystal keeps your watch face flawless for years.

• Luxury Look, No Luxury Markup
Premium steel build — without paying for the brand name.

• 90-Day Money-Back Guarantee
Not convinced? Return it, no questions asked.

• Secure & Friendly Service
Fast support and encrypted checkout for total peace of mind.

TRY IT RISK-FREE - TODAY AT 60% OFF!

90-day money 
back guarantee

free returns, NO QUESTIONS ASKED 

The Hurus Guarantee

see how hurus compares..

Hurus Apex Above the Rest

Other

PREMIUM CRAFTSMANSHIP

LUXURY LOOK & PRESENCE

PRICE

$$

$$$$

RISK-FREE GUARANTEE

90-Day Guarantee 

14-Day Guarantee

SCRATCH-RESISTANT GLASS 

Scratch-free glacss, solid bracelet even after months of use

Scratches and wear appear quickly

Warranty

2-Year Warranty

 1-Year Warranty

BOOSTS CONFIDENCE

Yes

No

4.8/5 based on 3438 reviews

50,481+

Happy Customers

Subtle luxury

It doesn’t scream for attention, but when people notice it — they notice it. Understated design, great proportions, and it just fits perfectly with my everyday style.

JeFF j.

verified buyer

Great value for the quality

Wasn’t sure what to expect, but this watch exceeded my expectations. The finish is super clean, it feels solid on the wrist, and the details are really sharp. Would definitely recommend it to anyone looking for something stylish and well-made.

ron d.

verified buyer

Exactly what I was looking for

Clean, classy, and just the right size. I wear it every day now — it fits perfectly and looks great whether I’m dressed up or casual. The dial is even nicer in person!

Tommy G.

verified buyer

Love the design!

I’ve always been a fan of this octagonal case style, and this one nails it. Got compliments on the first day I wore it. The strap feels premium, and the dial has a great texture to it. 10/10.

Samuel p.

verified buyer

Looks and feels like a much more expensive watch

Honestly, the quality surprised me — in a good way. From the bracelet to the dial, everything feels solid and well-crafted. It wears like something 3x the price.

Alex N.

verified buyer

My new favorite watch

I own a few different watches, but this one gets the most wrist time lately. Super comfortable and looks amazing in daylight. You can tell a lot of thought went into the design.

John M.

verified buyer

Perfect gift for myself

Bought it as a treat for my birthday and I couldn’t be happier. It came well packaged, feels durable, and looks exactly like the pictures. It adds a touch of class to any outfit.

Walt f.

verified buyer

Impressive out of the box

Opened the box and was impressed right away. The brushed steel finish is clean and the dial has just the right amount of detail. Wears comfortably and looks great from every angle.

Marc C.

verified buyer

Still have questions ? Check here

FREQUENTLY ASKED  QUESTIONS

How do you offer such low prices without compromising the quality?

At Hurus, we believe luxury shouldn’t be reserved for the elite.
Everyone deserves a timepiece that turns heads — without the $5,000 price tag.

 

Here’s how we deliver uncompromising quality at a fraction of the cost:

  • Direct Materials, No Middlemen
    We work directly with trusted manufacturers and suppliers, cutting out unnecessary markups.
  • Smart, Streamlined Production
    Every Hurus watch is crafted with efficiency in mind — minimizing waste, maximizing quality.
  • Online-Only Advantage
    No retail rents, no commissions, no bloated overhead. Just fair prices passed directly to you.
  • A Curated Collection
    By focusing on a select line of watches, we invest in better materials and craftsmanship — not mass production.
  • Built on Value, Not Hype
    We’d rather earn lifelong customers than squeeze margins. That’s why our focus is on satisfaction, not inflated pricing.

Are your watches waterproof?

Yes — every Hurus timepiece is rated 3 ATM water-resistant.
That means it’s perfectly safe for everyday use: rain, handwashing, or the occasional splash.
Just don’t take it for a swim or dive — it’s designed for style, not deep-sea adventures.

Will the watch strap fit my wrist

Every watch comes with a link adjustment tool, so you can easily resize it yourself at home.
Need extra links? Just email us after placing your order — we’ll include them free of charge.

What materials are used to make Hurus watches?

Hurus watches are meticulously crafted in Switzerland using premium materials — from stainless steel cases and scratch-resistant glass to durable leather and silicone straps — offering the perfect balance of longevity, comfort, and timeless style.

How long does shipping take?

Fast & Secure Shipping — Worldwide 🌍

 

🇺🇸 US Orders

If your item is in stock at our US warehouse, expect delivery in 3–5 business days.

Otherwise, allow 7–12 business days, depending on availability.

 

🌐 International Orders

Most international deliveries arrive within 7–14 business days, depending on your location.

 

📦 Order Tracking

As soon as your order ships, you'll receive a tracking number by email to monitor your delivery in real time.

 

🛡️ Shipping Guarantee

If your item arrives damaged, don’t worry — you’re protected by our Shipping Guarantee. Just contact us, and we’ll send you a free replacement. No hassle. No extra cost.

What is your return policy?

We offer a 90-Day Money-Back Guarantee! If you’re not completely satisfied, return it for a full refund – no questions asked.

Is there a warranty on this product?

Yes! Every Hurus product comes with a 2-Year Warranty that covers:

  • Manufacturing defects
  • Functional failures under normal use

Is the packaging secure enough that it won't arrive damaged?

Absolutely! We use a reinforced protective packaging system designed to prevent breakage during shipping. Each product are securely cushioned to withstand handling and transit impact.

Plus, your order is covered by our Shipping Guarantee—in the rare case that your product arrives damaged, simply contact us, and we'll send you a free replacement immediately, no hassle.

TRY IT RISK-FREE - TODAY AT 60% OFF!

90-day money 
back guarantee

free returns, NO QUESTIONS ASKED 
Title

Order Today Shipped Tomorrow

We offer free express shipping worldwide. All orders are provided with tracking numbers, secured and fully insured.

 

90 Days Money Back Guarantee 

If you're not satisfied with your purchase for any reason within 90 days, we'll refund your money, no questions asked.

 

24/7 Support for all of your inquiries

We're here for you anytime you need us, no matter what.

SSL Encryption for Safe and Secure Payments

Shop with confidence—our SSL encryption ensures your information is safe.


 

Hurus Apex